If it works for someone else - use it!
Here are 70 kick ass marketing case studies to get your creative juices flowing.
There’s case studies for CRM, Social Media, Twitter specific, Facebook specific, Viral, Personal Branding, Branding, Sales, Business Plans, Crowdsourcing, SEO, Landing page conversions, Geo-location and Mobile.
Any you can use for your startup?
Enjoy – tell me what you think of them.
CRM
Extending the Customer Experience
Social Media for Customer Service
Comcast’s Twitter Man
Social Media
Social Media Nonprofit Study
How LIVESTRONG Raised Millions to Fight Cancer Using Social Media
Cold-FX: A Fun Canadian Healthcare Social Media Campaign
Case Study: Using Social Media to Deepen Partner Relationships, an Inside Look at the Oracle Partner Network
B2B Case Study Online Community
Reconfiguring a B2B Communications Function to Foster WOM
5 Small Business Social Media Success Stories
How Social Media Drives New Business: Six Case Studies
The Old Spice Social Media Campaign Stats
Twitter specific
Virgin America Promoted Tweets
How Moonfruit got Twitter right
Breakdown: 4 Ways Brands Are Earning –and Buying– Followers on Twitter
Best Buy
Etsy
Moxsie
Reaching Out To a Wide Audience: A Twitter Case Study
Reaching Millions With Twitter: The Whole Foods Story
Twitter Drives Traffic, Sales: A Case Study
Twitter Case Study of a Commercial Brand
Facebook page specific
Killer Facebook Fan Pages
Dunkin Donuts’ Facebook Campaign
3 Things We Can Learn From IKEA’s Facebook Campaign
Ikea Facebook Social Media
Viral
Will it Blend? A Viral Marketing Case Study
Weezer Viral Marketing
Digital Branding: ‘March Madness’ browser promotion leads to 99.6% conversion rate for The Ohio State University
Personal Branding
Twitter: Kim Kardashian
Lady Gaga Case Study
Startup Growth
Case Study: 5 Factors Behind One Startup’s Rapid Growth
Branding
Facebook Brand Marketers
Coke Expedition 206
Brand Marketing: Guinness
Best Practice
Driving Innovation
Web Design
Content Marketing
Content Marketing Tips
Interview with Mark Coatney of Newsweek Magazine’s
I now pronounce you monetized: a YouTube video case study
Build Popular Blog
How I Got 50k Visitors to My Blog in One Month
Case study: the anatomy of a blog storm
Selling/business models
Google Marketing Case Study
Twitter Drives Traffic, Sales
Case Studies in Freemium: Pandora, Dropbox, Evernote, Automattic and MailChimp
Dell case study / Dell.com case study
Crowdsourcing
SEO
A Tweet’s Effect On Rankings – An Unexpected Case Study
Link Bait Case Study
A Case Study: Using Contests To Build Links
Think Traffic Monthly Report #5
SEO Case Study: PRSA Jobcenter
Case study shows the SEO benefit of Twitter
Landing page/Conversion
Lessons Learned from 21 Case Studies in Conversion Rate Optimization
SEOmoz Case Study
Voices Case Study
GeoLocation/Mobile
Early Proof That Geolocation Marketing Will Succeed
Crocs rolls out nationwide mobile coupons campaign: case study
Big City Burrito Builds a Viral Database With Mobile Marketing
Mobile Marketing Case Study: Gunstock Mountain Resort (JitterGram)
Mobile Marketing Case Study: Mobile Apps VS Mobile Website
SMS case study – Sara Lee’s State Fair Corn Dogs
White PaRel: Redef¡n¡ng Gouelnment
Gommunioation Witn 0B-Godes
Chevy Case Study: Using Mobile, Location and QR Codes to Inspire Brand Engagement
Case Study: Sephora Offers Ratings and Reviews via Mobile
Best Practices: Bringing Mobile Apps into Retail Stores
Propelling the Pepsi Spirit with Mobile Apps
Case Study: Cars.com Mobile Marketing
